Today, people are troubled and confused about the economy and the direction our great nation is heading. They are bombarded by the media, bullied by salespeople and bewildered by all the things they must know in order to survive this financial jungle. To make matters worse, over 90 million Americans are facing some of the most difficult decisions ahead. My weekly column will attempt to shed some light on the darkness by sharing a wealth of information as we discuss various topics and concepts. It is my BELIEF that “An informed client is better prepared to make critical financial decisions”.
I also believe that as one acquires more knowledge one of two things must occur. One, they can dismiss it and continue on their existing path and hope they achieve their desired outcome or two, they must get a bigger box that can hold or harness this new information and determine how the implementation of newly found knowledge can potentially provide them a more desirable outcome. After all, “If what you thought to be true, turned out not to be, when would you want to know?
What you can expect to gain from this column is a newly discovered keen awareness to ideas, concepts and philosophies. You will undoubtly be thinking, “Gee, I never thought of it like that before now” For those that appreciate golf, you will understand this next example. For those that do not play, bear with me for a moment and you too will appreciate this idea.
Imagine for a moment you had a chance to play in the prestigious Masters Golf Tournament and you could make one choice. You can select any player on the tour and be granted the privilege of using their clubs for you could have their ability; which would you choose? Their ability, of course, however in most situations, the emphasis is always on the club and how having “The Best” club will improve your tee shot, your fairway shot or you’re putting. I believe that while it is important to have the “Right” club, we must first understand the “how to” first. This can only be accomplished in understanding the technique also known as the “swing”.
Translated, in an environment where things are constantly changing, it means that you must first understand how to play, do you have a strategy, are you limiting your outcomes, and many other factors that must be considered. My column will focus on teaching rather than selling a club or telling the readers that “You should now do this with your money” Next week, the journey will begin. I look forward to sharing some thoughts that could potentially assist you in becoming more informed. Remember “Financial Outcomes are Often a matter of Choices NOT Chance.
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